TAKE CONTROL copy & paste

“Take Control of Automating Your Mac” makes tasks quick, accurate, and repeatable

What’s the key technological advance of the past 50 years? CPUs are faster and drives hold vastly more data, but arguably the most important conceptual leap is copy and paste. Why? Because it lets you leverage work you’ve already done, in a manner that’s quick, accurate, and repeatable. But you know that, and not only do you already understand the utility of copy and paste, you probably also press Command-C on the keyboard instead of choosing Copy from a menu because the keyboard shortcut is faster.

Congratulations, then, since you’re already automating your Mac in one essential way that makes your work quick, accurate, and repeatable with consistent results. In his newest book, “Take Control of Automating Your Mac,” Joe Kissell embarks on a mission to help you find shortcuts to the things you’re already doing regularly so you can focus on those creative or subjective tasks that only you can do. The book normally costs $15, but the 30% MUG discount drops that to $10.50, and better yet, it comes with coupons worth over $60. Learn more about the book and buy it via the coupon-loaded link below.


It’s important to realize that you don’t need to be a programmer — or even particularly geeky — to automate your Mac. Everyone uses copy and paste, and most of what Joe explains in “Take Control of Automating Your Mac” can be used by anyone, from novice to expert. Nor is specialized software necessary. OS X has oodles of built-in automation features like keyboard shortcuts, configurable gestures, and automatic launching of key apps. But clever Macintosh developers have created brilliant utilities that go far beyond OS X’s features, and Joe explains how to use such stalwarts as Keyboard Maestro and Hazel, plus delves into the included automation capabilities in apps like Microsoft Office and Nisus Writer Pro.

In short, Joe wants to do three things with “Take Control of Automating Your Mac”

* Show you lots of tools and techniques for automating your Mac.
* Offer concrete examples you can use as is or adapt to your needs.
* Inspire you with extensive lists of further possibilities.

To that end, he devotes chapters to the following topics, to show you how to:

* Develop an automator’s mindset
* Use OS X’s built-in automation features
* Take full advantage of input devices to save clicks
* Automate text expansion for faster, more consistent typing
* Control the Finder, with a launcher and by organizing files with Hazel
* Supercharge your clipboard to remember and reformat previous copies
* Write macros in Microsoft Office and Nisus Writer Pro
* Create rules to file email automatically in Apple Mail and Outlook
* Log in to Web sites faster with a password manager
* Automate cloud services with IFTTT and Zapier
* Set up automatic backup and syncing
* Get started with Automator and AppleScript
* Control nearly anything on your Mac with Keyboard Maestro

Put bluntly, we want to help you use your Mac more productively. It pains us when we see someone repeating the same mind-numbing steps over and over, when we know a Keyboard Maestro macro could easily do it all with a single keystroke. To aid in that, we’ve included discounts on eight of the most important apps Joe covers in the book: 20% or 30% off on Keyboard Maestro, LaunchBar, Hazel, Nisus Writer Pro, TextExpander, TextSoap, TypeIt4Me, and Typinator — look for coupons at the back of the ebook.

So, read “Take Control of Automating Your Mac” and get Joe’s expert advice on how to make your repetitive tasks quick, accurate, and repeatable, whether by setting up your Mac to type “quick, accurate, and repeatable” whenever you type “qar” or by creating whatever filing, launching, typing, clicking, sorting, filtering, or other shortcut that will save you from boredom and let you get to the fun stuff faster.

cheers… -Adam & Tonya Engst, Take Control publishers

P.S. Check out some of our other recently released ebooks, all at 30% off:

* Take Control of Your Apple Wi-Fi Network
* Take Control of Podcasting on the Mac
* Take Control of Your Paperless Office
* Take Control of Dropbox


Take Control of iCloud

Subject: “Take Control of iCloud” ebook updated to cover Apple’s many changes

Time for a pop quiz! 

Is iCloud (a) packed with useful features, (b) more complex than Apple lets on, (c) almost essential for Mac and iOS use, (d) thoroughly documented by Joe Kissell in “Take Control of iCloud,” or (e) all of the above? 

The answer, as you veteran quiz takers know when faced with an “all of the above” option, is (e). iCloud really is helpful, deceptively complicated, integrated deeply into the Mac and iOS experience, and, frankly, sometimes a royal pain in the posterior. But no one does a better job of explaining iCloud’s features and quirks than Joe Kissell, and you can come up to speed with everything iCloud can do for only $10.50 with the 30% MUG discount:


If you’re pulling out your hair in frustration as you try to connect your Mac, iPad, iPhone, iPod touch, or Windows PC to the many digital pipes that iCloud offers, Joe’s 155-page “Take Control of iCloud” will answer your questions and preserve your hairstyle. And, if you’re trying to help your mother, sister, uncle, co-worker, fellow Rotarian, or Game Center buddy sync contacts between devices, create a shared calendar, filter email before it hits the iPhone, and so forth, Joe has ferreted out the details you need to solve their problems.

iCloud is no longer new, and the dreaded transition from MobileMe is long past, but updates and ongoing issues have made “Take Control of iCloud” our top-selling book of the past few years. Keeping it fresh and accurate – this is our fourth free update! – is like playing Whack-a-Mole. Sometimes it seemed that nearly every page had some detail that needed checking and tweaking. Even though Apple doesn’t share inside information with us about what’s happening in iCloud’s troposphere, things Joe has had to track down and explain since just the last version of this book include iOS 6, iTunes 11, the Notes and Reminders Web apps, Shared Photo Streams, numerous tiny changes to iCloud’s Web interface, and more. 

As always, thank you for supporting the Take Control series!

cheers… -Adam & Tonya Engst, Take Control publishers